
The 54-year-old British businessman, with an estimated wealth of £1.3 billion ($A2.66bn), has obtained a 19.1 percent stake in Victory and holds the option to boost his holdings "gradually over time."
The Victory becomes part of the A-League alongside Auckland FC, backed financially by the wealthy Bournemouth owner Bill Foley, and Melbourne City, whose parent company, City Football Group, also owns Manchester City.
"We are incredibly thrilled to welcome someone with Tony's caliber not just to Melbourne Victory, but also to the A-League," stated Victory chairman John Dovaston.
Tony’s extensive knowledge and skill in football is highly acknowledged, with Brighton and Hove Albion commonly seen as one of the most efficiently managed squads in the English Premier League.
Although this investment stands separate from Tony’s other ventures in football, we believe that harnessing his connections both within Brighton and elsewhere will significantly bolster Melbourne Victory’s financial position.
After previously backing the Victory, investors 777 Partners severed ties with the club earlier this month. Following this development, Bloom has decided to invest in the Victory.
“I’m thrilled as an avid football fan to now be able to take part as a shareholder in Melbourne Victory, one of the top-performing teams in A-League’s past,” stated Bloom, who additionally holds a stake in the Belgian team Royale Union Saint-Gilloise.
My investment showcases my trust in (Victory’s) direction and management, and I perceive substantial potential within the club for continued expansion and achievement, whether on or off the field.
My spouse hails from Australia, and we make sure to spend time there with our kids every year when we can.
I'm particularly thrilled that we now have a 'home team' in Australia to back.
The club's leaders understand that I'm readily accessible to assist with fostering ongoing advancement and triumph for Melbourne Victory whenever they require my support.
The Managing Director of Victory, Caroline Carnegie, stated: "When looking for a fresh investment partner, it was crucial that the club aligns strategically with an individual capable of assisting us in realizing our ambition to guide, unify, engage, and motivate Australians via soccer."
“I believe that through Tony’s strategic backing, we can seize this chance without diluting who we are as a company.”
Bloom is a renowned figure in the world of poker and sports betting, known by the nickname "The Lizard."